Description
What if the secret to achieving your biggest goals is not thinking bigger — but thinking smaller? Think Small by Owain Service and Rory Gallagher, behavioural science experts from the team behind the UK Government’s world-renowned Behavioural Insights Team, is a refreshingly counter-intuitive and scientifically proven guide to achieving the goals that matter most to you — through surprisingly simple, small, and immediately actionable steps.
Drawing on decades of cutting-edge behavioural science research, Service and Gallagher reveal why most goal-setting advice fails and what actually works — from how to set the right goals and build the right habits, to how to design your environment, track your progress, and stay committed when motivation fades. For Kenyan students, professionals, and entrepreneurs who have big ambitions but struggle to follow through consistently, this book delivers a genuinely practical and psychologically sound system for real, lasting achievement.
What this book covers:
- Why breaking big goals into small, concrete steps is the most effective path to success
- The behavioural science behind habit formation, motivation, and follow-through
- How to design your environment to make good choices automatic and effortless
- Simple strategies for staying committed and bouncing back when you fall off track
- Proven techniques used by governments, businesses, and individuals worldwide to achieve more
📥 Instant PDF download — Pay via M-Pesa and receive your eBook on WhatsApp or email within minutes.
💰 Price: Ksh 100 only
Perfect for: students, graduates, professionals, entrepreneurs, and any Kenyan with big ambitions who wants a science-backed, no-fluff system for actually achieving their goals in work, study, health, and life.
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