How to Write a Business Plan – Mike P. McKeever

Name: How to Write a Business Plan - Mike P. McKeever
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You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs―from small service businesses and retailers to large manufacturing firms―write winning plans and get needed financing.

This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals. You’ll learn how to:

figure out if your business idea will make money

determine and forecast cash flow

create profit and loss forecasts

prepare marketing and personnel plans

find potential sources of financing, and

present your well-organized plan to lenders and other backers.

The 13th edition is updated to reflect best practices for raising money (from SBA loans to equity crowdfunding).

Category: Business & Entrepreneurship Books

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Write a business plan that potential investors will embrace!

If you’re thinking of starting a business or raising money to expand an existing one, you need a plan. Running a successful business requires a great deal of forethought, so write a business plan and secure your venture’s future. How to Write a Business Plan will show you how to write the right plan for your business and design a loan package necessary to finance your business and make it work.

With this bestselling all-in-one guide you’ll learn how to:
. figure out if your business idea will make money
. estimate operating expenses
. prepare cash flow
. create profit and loss forecasts
. determine assets, liabilities, and net worth
. find potential sources of financing
. think first before borrowing from friends and relatives, and
. professionally present your plan to lenders and investors

How to Write a Business Plan provides spreadsheets that help you determine and forecast cash flow, financial statements, sales revenue, and profit and loss. It also provides three sample business plans you can modify for your own use.This edition is completely updated, providing all-new online resources and updated examples of successful business plans.